Press releases: As public outreach specialist for USAID/Egypt, I researched, drafted and formatted press releases for distribution to the media regarding USAID events and announcements. I posted reformatted versions to the web site and distributed them to the organization's e-mail newsletter subscriber list. Examples:
• U.S. and Alexandria sign agreement for major drinking water improvements (with hyperlinks to speech and fact sheet), December 9, 2003
• Conference highlights projects in ecotourism, vehicle emissions, natural gas, September 30, 2003
• U.S. and Egypt cooperate on restoration of Islamic monument Bab Zuweila (with links to fact sheet and "before and after" photographs), September 14, 2003
• U.S. encourages hazardous waste management, July 14, 2003
• U.S. provides funds to Egypt for policy reforms in
trade, health care, and agriculture, April 6, 2003
Brochures: As a communications specialist, I deepened my experience in producing brochures and pamphlets from conception to the print-ready stage including research, layout, and coordinating with printing houses.
• As a consultant for USAID contractor ALEB (Agriculture-Led Export Businesses) from November 2002 to February 2003, I produced a print and electronic version of the "Investors' Guide to Doing Business with the Egyptian Food-Processing Industry." I designed, researched, wrote, laid out and delivered in electronic format both versions: eight-page brochure and expanded online version. To view the printed version, click here.
PDF file. Requires Adobe Acrobat Reader
To view the online version, click here.
More about ALEB.
Reference: Tom Herlehy, formerly of ALEB. E-mail: therlehy@egypt.care.org | Phone in Egypt: (02) 526-0096
• I wrote and designed a brochure for the Egyptian Volunteer Center as that NGO prepared to open its new building in June 2002. I submitted the basic layout to the organization, which did final layout and printing in-house.
To download and view a copy of the brochure that I submitted to the organization (Microsoft Word format), click here.
The Egyptian Volunteer Center is supported by the Near East Foundation, the Center for Development Services and the Youth Association for Population and Development (YAPD). To see more information about the Egyptian Volunteer Center, click here.
Reference: Hisham El-Rouby, YAPD. E-mail: cds.su3@neareast.org | Phone in Egypt: (02) 794-1414 | Mobile: (010) 151-6322
• I wrote, edited, did layout for several pieces of marketing material and a video script for the Egyptian software company IT Worx in 2002. One of the projects was a brochure explaining a product that increases the speed of computer networks, "Net Optimizer." I did the writing, editing and basic layout and design including two rounds of revisions; the company did final design and printing in-house.
To download and view a copy of the final version of the brochure that I submitted to the company (Microsoft Word format), click here.
IT Worx, based in the Cairo suburb of Nasr City, is one of Egypt's leading companies in business software and web services. For more information about the company, click here.
Reference: Emad Eskandar, IT Worx. E-mail: Emad.Eskandar@itworx.com | Phone in Egypt: (02) 276-6101 | Mobile: (012) 315-0858
Journalism samples relevant to development:
• As a magazine writer in Cairo, I researched and wrote about international assistance programs administered by USAID, the EU and Canada's CIDA. Click to read a sample. (Microsoft Word format)
• As a newspaper reporter for seven years, I specialized in covering politics and government, including social welfare. Click to read an article about plans to reduce social welfare benefits.
• As an Internet editor for two years, I periodically researched matters of public and personal health and compiled interactive online content packages such as a look at the shortage of nurses around the United States. To launch the online package, click here.
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